Welcome to the July issue of the Harley-Davidson e-Zine. This is always an exciting month for us with the launch of our new bikes and Model-Year 11 is no different. We have the new Sportster® SuperLow™, the returning Softail® Deluxe and Electra Glide® Classic and four 2011 CVOs. We also have engine upgrades on the Touring range and ABS as standard on most Softail machines. Click here for an overview of the new motorcycles and upgrades that will be available. New colours add an interesting dynamic to some of the existing motorcycles, including a White Hot Denim introduced on the XR1200X™ and VRCSCF V-Rod Muscle™ and Cool Blue Pearl for the XL1200N Nighster® and the FXDF Dyna® Fat Bob® to highlight just a few. If you're looking to try any Harley-Davidson® motorcycle out for size, the online booking engine is available now and all year round on the Harley-Davidson website. Simply choose your road, and the Harley® that's right for you. And don’t forget your Harley-Daivdson MotorClothes® to look good both on and off the road. However, you may need to be quick! Our new range of fashionwear – which will be exclusively available in Harley-Davidson dealers from August – got the thumbs up from a host of young celebrities this month at the famous T in the Park festival. Click here to find out more. For the more safety conscious, the new MotorClothes® Illumination range of products have been developed – bringing both high visibility and safety together in a package. With ‘360° Enhanced Visibility’ – the latest generation of reflectivity from 3M™ Scotchlite™ – you can be five times more visible than in regular riding gear. This is exclusive to Harley-Davidson MotorClothes® in the motorsports industry and we’ve made the most of it, designing a complete outfit for both men and women in a range of stylish jackets, gloves and trousers. Visit your nearest authorised Harley-Davidson dealer for more information. See you on the road,   Lucky Guildford resident Trevor Holden fulfilled a lifelong dream to own a Harley-Davidson® motorcycle after winning a nationwide competition for a Fat Boy® Special. Trevor’s name was selected at random in a free prize draw run by the UK subsidiary of the legendary motorcycle manufacturer. The Guildford motorcyclist came across the competition on www.harley-davidson.co.uk after a drive past his local dealership inspired him to visit the website. While browsing for information, he discovered the new online booking system for free test rides at Harley-Davidson UK and Ireland dealerships and organised a test ride aboard a new Electra Glide® Ultra Limited. It was a case of perfect timing, as to promote the launch of its 24/7 online booking system, Harley-Davidson was running a free prize draw for any rider booking and fulfilling a test ride between 3 April-9 May. Having completed the Electra Glide® Ultra Limited demo, Trevor had further fuelled his desire to own one of the legendary motorcycles. Having forgotten about the free prize draw, a surprise call from Harley-Davidson UK and Ireland’s Marketing Manager, Jessica Tideswell, delivered the exciting news that he could fulfil his dream for free. “I can hardly believe that my dreams have been realised and I am now a proud owner of a Harley®,” said Trevor. “It has always been a dream of mine to ride a Harley-Davidson since I was a young motorcycle mechanic back in 1976. I would like to thank Harley-Davidson UK for realising my lifelong ambition of becoming a dedicated owner – I never thought I would see the day. The bike and sound is amazing and the staff at Guildford Harley-Davidson® have been fantastic in organising the collection of my new bike.”